Sunday, March 12, 2006

IKEA billionaire drives old Volvo

Founder of the Swedish furniture and home goods company IKEA, Ingvar Kamprad is the proud owner of a 13-year-old Volvo 240 GL. Though he may own a Volvo, Kamprad still takes the bus and even uses his pensioners’ discount card, as he explained in a rare 1999 interview.

Despite being a double-digit billionaire, Kamprad also still flies economy class and avoids luxury hotels. In fact, in his self-scribed 1976 Bible, “A Furniture Dealer's Testament,” Kamprad decries that “IKEA people do not drive flashy cars or stay at luxury hotels.” Indeed, Ingvar Kamprad practices what he preaches.

Forbes article about Ingvar Kamprad
Kamprad ranks 6 on Forbes 2005 Billionaire list

The Volvo S60 seems like the right choice for Ingvar: Check out the Volvo Showroom

Billionaires in Denmark:
Maersk Mc-Kinney Møller, Jørgen Klausen (Danfoss) and Kjeld Kirk Christiansen from Lego

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